selling case in north america*

A Fairytale for Your Phone: OtterBox Launches All-New Symmetry Series Power of Princess Collection

Fort Collins, Colo., May 8, 2018 -- Ignite princess power with magically clear protection for your phone. OtterBox, the no. 1-most trusted brand in cell phone case protection, announces Symmetry Series Power of Princess collection. 

OtterBox Symmetry Series is available now with designs that will make Disney fans swoon. The sleek cases feature Ariel, Belle, Jasmine, Mulan, and Snow White.

OtterBox Symmetry Series is available now with designs that will make Disney fans swoon. The sleek cases feature Ariel, Belle, Jasmine, Mulan, and Snow White.1 Each case design features the princess and her favorite things on a clear case with a hint of sparkle that blocks out drops and bumps.

“The collaboration between OtterBox and Disney brings a whole new world of premium case options to Disney fans,” OtterBox CEO Jim Parke said. “Now you can feel empowered with a case that protects your device from drops and features a princess that most inspires you. That is the true power of the princess.”

The Power of Princess collection highlights the unique qualities that make these princesses empowering and inspiring. Intelligent Belle overcomes obstacles with her knowhow. Adventurous Ariel is driven by her curiosity. Snow White’s kindness draws in people and animals alike. Independent Jasmine doesn’t let anyone hold her back from doing what’s right. Mulan brings her family honor through her incredible courage.

The Symmetry Series features a sleek case that is powerfully protective against bumps and drops. The dual-density case slips easily in pockets while a raised beveled edge keeps the touchscreen tucked away from harm during drops.

Symmetry Series Power of Princess collection cases are now available at otterbox.com for iPhone 8 and iPhone 7, $44.95; iPhone 8 Plus and iPhone 7 Plus, $54.95; and iPhone X, $44.95. For more information, visit otterbox.com. OtterBox is the "Official Protective Case" of Walt Disney World Resort and Disneyland Resort.


About OtterBox:

OtterBox innovates bold products that deliver confidence and trust in any pursuit. From its humble beginnings with a drybox in a Fort Collins, Colo., garage, OtterBox has honed and leveraged its expertise in manufacturing and design to become the No. 1-selling smartphone case brand in the U.S. and a leader in rugged outdoor lifestyle products.2

At the center of every OtterBox innovation is a deeper goal to effect positive, lasting change. In partnership with the OtterCares Foundation, OtterBox grows to give back by inspiring kids to change the world through entrepreneurship and philanthropy. To learn more about this mission, visit otterbox.com/givingback.

For more information, visit www.otterbox.com.


About Disney Parks, Experiences and Consumer Products:

Disney Parks, Experiences and Consumer Products is the business segment of The Walt Disney Company (NYSE:DIS) that brings the magic of Disney's stories, characters and franchises into the daily lives of families and fans around the world to create memories that last a lifetime. The company's iconic travel and leisure businesses include six resort destinations in the United States, Europe, and Asia; a top-rated cruise line; a luxurious family beach resort in Hawaii; a popular vacation ownership program; and an award-winning guided family adventure business. Disney's global consumer products operations include the world's leading licensing business; the world's largest children's print publisher; Disney Store locations around the world; and the shopDisney e-commerce platform. These experiences are created by Walt Disney Imagineering, the innovative force responsible for overseeing the segment's world-class products and experiences -- from immersive lands to interactive toys, and everything in between.



1 Symmetry Series is NOT protective against water. Will provide added protection against drops and shock.

2 Source: The NPD Group/Retail Tracking Service: Cell Phone Device Protection/Units Sold/Jan. 2014-June 2017


©2018 Otter Products, LLC. All rights reserved. OtterBox and all OtterBox logos, trademarks and symbols are the property of Otter Products, LLC. All other logos, trademarks and symbols are the property of their respective owners.

For further information: Kristen Tatti (970) 490-7414 kristen.tatti@otterproducts.com