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Think Pink: OtterBox Cases Benefit Avon Breast Cancer Crusade for Valentine’s Day

Show your smartphone some love for Valentine’s Day and think pink. Trade the traditional chocolate and roses for something that will outlast the holiday –global case manufacturer OtterBox® offers protective Commuter Series® StrengthSM cases that benefit the Avon Breast Cancer Crusade.

"OtterBox's sponsorship of the Crusade and Avon Walk for the past two years has enabled us to support organizations nationwide that are making great strides in breast cancer research and care,” said Carol Kurzig, president of the Avon Foundation for Women. “There is still much more work to do to end breast cancer, which is why we are so appreciative of supporters like OtterBox that are helping us work towards creating a world without breast cancer. We are proud to once again have OtterBox as an official Avon Walk for Breast Cancer sponsor during the Avon Walk’s 10th birthday season and the 20th anniversary of the Avon Breast Cancer Crusade.”

In the fourth quarter alone, OtterBox donated more than $317,000 from the sale of the Commuter Series Strength cases, a marked increase over the $179,000 donated during the entire year previous. Ten percent of the purchase price directly supports the cause. The Strength line features pink-and-white Commuter Series cases for the Apple® iPhone® 4/4S, HTC EVO 3D and BlackBerry® Torch™ II; as well as two limited edition graphic cases for the iPhone 4/4S.

“We continue to support the Avon Breast Cancer Crusade because we believe in their ongoing commitment to finding a cure for breast cancer and advancing access to care for all,” said Curt Richardson, OtterBox founder and CEO.

For more information about the Strength line and gift ideas for Valentine’s Day, visit www.otterbox.com/strength.

About OtterBox:

Built upon fundamentals of hard work, innovation and perseverance, OtterBox is a leader in the production of premier protective solutions for global handheld manufacturers, wireless carriers and distributors.

Incorporating creativity and cutting-edge design into every product, OtterBox creates sleek and durable cases that offer reliable device protection to complement any lifestyle.

OtterBox was founded in 1998 and is headquartered in Fort Collins, Colo. In 2010 OtterBox established an EMEA headquarters in Ireland and an APAC headquarters in Hong Kong.

For more information, visit www.otterbox.com. We’ve Got Technology Covered.

About Avon Breast Cancer Crusade:

The Avon Breast Cancer Crusade, which commemorates its 20th anniversary in 2012, has placed Avon at the forefront of the fight against breast cancer; today, Avon is the leading corporate supporter of the cause globally. In the 20 years since the Crusade’s launch, Avon breast cancer programs in 58 countries have donated more than $740 million for research and advancing access to care, regardless of a person’s ability to pay. Avon awards funding to beneficiaries ranging from leading cancer centers to community-based grassroots breast health programs to support breast cancer research and access to care. The Crusade has enabled more than 17 million women globally to receive free mammograms and breast cancer screenings, educated more than 100 million women about breast cancer, and funded promising research into the causes of breast cancer and ways to prevent the disease. Avon raises funds for the Crusade through the sale of Avon “Pink Ribbon” products, and through events such as the U.S. Avon Walk for Breast Cancer series, which is the Foundation’s largest fund-raising source.

For more information or free printable breast cancer information, visit www.avonfoundation.org. For information about participating in the Avon Walk for Breast Cancer events, visit www.avonwalk.org.

Notes:

©2012 Otter Products, LLC. All rights reserved. OtterBox and all OtterBox logos, trademarks and symbols are the property of Otter Products, LLC. All other brand names and trademarks are property of their respective owners.

CONTACT:
OtterBox
Kristin Golliher, 970-372-6232
kristin.golliher@otterbox.com


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